Tuesday 26 January 2010

Nettavisen increases traffic after changing the frontpage

The Norwegian news outlet and LinkPulse customer, Nettavisen, yesterday announced a 14% increase in pageviews and 40% increase in clickthrough after changing their frontpage layout.

Clickthrough is basically the conversion of page views to clicks; i.e. if you go to the front page, do you click on an article?

We believe that such a dramatic change could only come as a result of a dedicated effort to see what users do and what users don't do on their frontpage.

We are happily convinced that LinkPulse was an important part of the project and send our warmest congratulations to the staff over at Nettavisen.

Cheers!

Thursday 21 January 2010

klikk.no receives a Golden Tag for 2009

Our congratulations go to our customer klikk.no (Hjemmet Mortensen) who received a diploma for best website in the 2009 Golden Tag Awards.

Klikk.no is one of the fastest growing internet magazines in Norway, and we are pleased to know that LinkPulse is used every day to make that happen.

For instance, we are grateful to klikk.no for beta-testing our new browser Toolbar, which will surely change everyone's lives when we release it this spring!

Keep up the good work!

Tuesday 19 January 2010

Remoteless: Remote control for Spotify and Iphone - I tested it.

Disclaimer: My friend is on the development team of Remoteless.

Last night I participated in a very exciting informal user test of an upcoming Iphone app called Remoteless, scheduled to arrive in App Store around March 1, 2010. It's a remote control for Spotify (on Windows).

First of all, I must say I'm impressed by the job done, since Spotify offers no open API to control it they had to use image processing and interaction simulation to communicate with the Spotify client. It requires you to install a little program on your Windows computer, and for now, that's the only platform they support.

Since I am a Mac user I don't reckon I will buy the app, but having tried I would certainly recommend it to Windows users out there who need an easy way to switch music playing on your computer without getting out of the couch.

As opposed to other apps that let you control the computer remotely, this app here actually communicates with the public metadata API of Spotify to search for artists, albums and songs, and when you are ready to play a song, its URI is sent to Spotify along with some double-click events and some such.

It even sports the ability to save tracks, albums and even artists as favorites, something I've been missing from Spotify!

Scheduled for release around the same time as Spotify's arrival in the US, I suppose this app will do well, and I think it deserves it!